Browsing Management Sciences by Subject "Two-Sided Market"
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Pricing Strategy of eBooks in a Two-Sided Market under the Threat of Piracy
(University of Waterloo, 2014-08-07)This thesis analyzes the effect of piracy on the price of eBook when the publisher uses the market platform for the sale of eBook. Under the traditional sales mechanism, called “resale model”, the market platform or an ...