Browsing Environment, Enterprise and Development by Supervisor "Lynes, Jennifer"
Now showing items 1-14 of 14
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Best practices for household stormwater management programs: A community-based social marketing case study
(University of Waterloo, 2017-01-23)This research investigates how to most effectively develop pro-environmental stormwater management by homeowners in the Region of Waterloo, Ontario. This centres around strategies that focus on the role risk perception ... -
Culture of Female Leadership in a Business Case for Gender Diversity
(University of Waterloo, 2021-01-05)Globally, just under half of the workforce is currently comprised of women, and yet, upper management and executive positions in the corporate world continue to be dominated by men (Terjesen & Sealy, 2016). For example, ... -
The Current State of Green Building Standards and Interior Materials; Are These Processes Leading to Stronger Selections of Sustainable Materials?
(University of Waterloo, 2016-08-30)The environmental impacts of buildings include energy and land use, greenhouse gas emissions, natural resource depletion, and solid waste. And while a building‘s envelope and operational energy use are often considered the ... -
Environmental Engagement and Generation Z: Evaluating and Modifying the YEEP Framework Against Research and Observations on Generation Z Youth and Youth Leaders
(University of Waterloo, 2019-11-11)In October 2018, the United Nations Intergovernmental Panel on Climate Change (IPCC) announced that the global community has 12 years to stop the rapid growth of climate change and avoid increased threats of drought, ... -
From Paper to Practice: Exploring Five Canadian Case Studies of Water Efficiency Programs using Community-Based Social Marketing Criteria
(University of Waterloo, 2019-09-24)Canadian municipalities are facing increasing pressure on their water infrastructure and are seeking to maximize their water efficiency efforts through managing consumption. Residential water consumption is complex because ... -
Have Green Teens Become Blue? Investigating changes and influences in adolescent attitudes towards electricity conservation
(University of Waterloo, 2018-01-12)Global energy consumption has been steadily rising since the 1990s, with projections estimating a 56% increase in consumption by 2040 (EIA, 2013). Although Canada’s industrial sector accounts for the largest share of ... -
How Sustainable Fashion Brands Communicate with Online Customers in Comparison with Fast Fashion Brands
(University of Waterloo, 2021-04-13)Sustainability in the fashion industry is a very debatable concept as this industry is commonly known for being unsustainable due to environmental, social, economic, and supply chain issues. As the fashion industry is ... -
Identifying Drivers & Barriers to Potential Adoption of Electrically-Assisted Bicycles by Post-Secondary Students in Region of Waterloo, Canada
(University of Waterloo, 2022-09-20)The electrically-assisted bicycle (EAB) is a relatively new innovation to the Canadian market with little adoption so far, though it could be a solution to sustainability issues in passenger transport for several groups ... -
Integrating Community‐Based Social Marketing Theory to Improve Waste Sorting Behaviour at the University of Waterloo
(University of Waterloo, 2020-01-23)Improving waste sorting has become an urgent matter in the global North since 2017 when China, the world’s largest waste importer, announced that it would no longer accept highly contaminated waste. Consequently, new ... -
Marketing mix of used electric vehicles in Ontario, Canada.
(University of Waterloo, 2021-06-25)Abstract Electric vehicles (EV) support sustainable transportation by contributing to the reduction of emissions from the light-duty (passenger) vehicles sector. Electric vehicle adoption is a topic that has been studied ... -
The relationship between demographics and consumers' propensity for rewarding or punishing a company based on social responsibility
(University of Waterloo, 2018-01-23)This research aims to understand the relationship between demographic factors and socially conscious consumption behaviors. Research has been conducted on the relationship between demographic factors and green or socially ... -
Success and failure in social marketing programs: A qualitative exploration
(University of Waterloo, 2022-09-26)The world is facing a number of complex, interconnected crises that require rapid social transformation. Social change approaches such as social marketing have a role to play in this transformation. In order to strengthen ... -
Sustainability Reporting and Disclosure in Auto Component Manufacturing Sector in the World and in Canada
(University of Waterloo, 2020-09-18)The worldwide framework for Sustainable Development Goals (SDGs) focuses on how to integrate sustainability in both the public and commercial sphere. Sustainability in the auto components manufacturing sector is critically ... -
Trends in Mandatory Municipal-Level Energy Benchmarking Policies for Large Commercial Buildings in the United States
(University of Waterloo, 2016-11-29)Mandatory municipal energy benchmarking for commercial buildings are a novel form of policy emerging across cities in the United States. These benchmarking policies require the owners of covered buildings to report on ...