Browsing Theses by Author "Hu, Yaduo"
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An exploration of the relationships between festival expenditures, motivations, and food involvement among food festival visitors
Hu, Yaduo (University of Waterloo, 2010-12-07)Food festivals and events are growing in popularity and warrant in-depth studies of festival visitors. Given the increasing socio-economic significance of this vibrant component of the world’s leisure industry, gaining ...