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Please use this identifier to cite or link to this item: http://hdl.handle.net/10012/3746

Title: Investigating the frequency of spontaneously generated social and temporal between-individual comparisons
Authors: Kath, Jennifer
Keywords: social comparisons
temporal comparisons
frequency
between-individual comparisons
other comparisons
Approved Date: 23-May-2008
Date Submitted: 2008
Abstract: Social and temporal comparison researchers to date have only looked at comparisons involving the self. The present investigation aims to extend comparison theory by examining social and temporal comparisons people make of others. Using movie reviews, the results support Festinger’s (1954) similarity hypothesis, such that lateral comparisons were more frequent than either upward or downward comparisons when the comparisons were social in nature. For temporal comparisons, on the other hand, there was no difference in the use of upward, downward, and lateral comparisons, which does not support Albert’s (1977) hypothesis that people are motivated to maintain a stable sense of self over time and should therefore prefer lateral comparisons over upward or downward comparisons. Implications about the use of between-individual comparisons as a way to expand comparison theory and the benefits of examining these types of comparisons for their own sake are discussed.
Program: Psychology
Department: Psychology
Degree: Master of Arts
URI: http://hdl.handle.net/10012/3746
Appears in Collections:Faculty of Arts Theses and Dissertations
Electronic Theses and Dissertations (UW)

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